Chooya — Search without internet.

Igwe Uguru
4 min readJul 23, 2020

Searching for people, businesses, and places has become part of our daily lives.

From searching for people on Facebook, professionals on LinkedIn, suppliers on Alibaba, places on Google Map, to jobs on Jobberman.

Search is part of our daily lives
We search every day of our lives.

But the big problem is that over 65% of people and buyers in Africa are still offline as a result of poor internet connections, high cost of data subscription, power challenges, and access to smartphones.

This means without 24/7 access to the internet, people can’t search and connect with your business either to confirm product availability, compare prices, send feedbacks, get direction while in stranded locations, or even buy from the comfort of their homes or offices.

Over 65% of Africans are offline today.

What if you give people and potential buyers the power to find your business even when they are offline without internet?

My name is Igwe Uguru, I ‘m the Founder and CEO of Chooya and I want to share with you what my team and I are doing to revolutionize the way we search and trade in Africa.

Chooya is an offline search engine and sourcing platform for commerce.

So, we help small businesses and places get found by potential buyers without the internet and also give them a breakdown analysis of the people who are searching for them offline.

Chooya is not a Silicon Valley startup but proudly an Aba-based startup.

While you can learn more about what we are doing via https://chooyagroup.com, let me tell you a bit about how Chooya works.

You get to sign-up your business on Chooya using our business app or through a Chooya Community, to automatically get launched on our online marketplace.

Chooya Community helps governments and individuals like Jimmy who runs an online group on social media for fashion designers to launch their online marketplace, set commissions, and start getting rewards from each transaction leveraging our platform.

With the Chooya Offline App to be released on Playstore this August, we then give users and buyers the power to search, find, request for invoices or quotes, and make safe payments with you in real-time without them necessarily having access to the internet.

You will also be notified offline for each search request from buyers. Giving you the power to follow them up and convert every lead.

That’s the real huge problem we are solving for African Small Businesses.

You can now search without the internet with Chooya.

Since we launched in June 2020, we have seen a lot of interest and recorded impressive growth with 500+ business sign-ups.

Chooya has also been selected by the Alibaba Business School as one of the top 24 innovations in Africa to compete for the Global Economic Talent Get Challenge.

The impact we intend to make is huge and massive when you look at the population of Africans that are offline today along with the number of small businesses excluded from e-trade, seeking new and sustainable markets.

For tech startups that support small businesses, we intend to also open up our offline search APIs for them to leverage to make more impact across Africa.

At Chooya, I work with a team of young productivity expects experienced in technology, data science, business, finance, and marketing, and have recently had a lot of talents willing to join us on this mission.

We look forward to attracting more talents into our team.

With our experience in supporting small businesses in the last 5 years, we are committed to making a more long-lasting impact in Africa.

We want to support more businesses, startups, and governments through our innovations, technologies, and infrastructure.

As an individual, we also want to allow you to be part of our growth and success by sharing our innovations at Chooya with others.

When you do so, you will be on the same mission with us to making global trade inclusive for all in Africa.

Get to learn more about Chooya — https://chooyagroup.com.

Do not hesitate to send us feedback and suggestions as we together continue to make a global impact.

Igwe Uguru
Founder & CEO, Chooya
https://linkedin.com/in/uguruigwe

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Igwe Uguru

🚀 Creates and supports startups @rad5techhub - startup studio.